Atlanta, women, social media, and oh yeah, marketing
Toby Bloomberg has started a series called “Atlanta Women in Social Media Marketing,” and I’m included in the first edition. When she asked if I wanted to participate, I said I didn’t really think I’d be a good fit, since I don’t use social media for marketing. But she said she wanted to include me anyway, so I tried my best to think of relevant things to say.
Here’s part of it what I said, and you know what, I think I was speaking a lot of sense here, if I do say so myself!
If [business is] not your primary focus with social media, you’re really looked down upon by a lot of people; some of them can’t even conceive of someone not using social media purely as a marketing tool. It’s frustrating because the people who are busy building their “personal brand” and establishing themselves as “thought leaders” wouldn’t be doing what they’re doing if it weren’t for those of us who got into blogging, etc. years ago, back when the business world as a whole scoffed at us.